Set Up Facebook Page
Points you'll need
- A personal Facebook account
- Web gain access to
Set Up Facebook Page
1. Produce the page
Once you're logged in to your personal account on Facebook, go to Pages to develop your brand-new page
You will certainly be provided a couple of choices, consisting of 'Company, Company or Establishment' as well as 'Cause or neighborhood'.
Select 'Firm, Company or Establishment' and also pick 'Charity' from the scroll down food selection. Include a name to your page (the name of your organisation) as well as click to certify that you are the official rep of the organisation. Make certain you enter the name appropriately as you could not always change it later.
2. Tailor-make the page
Facebook will ask you to include a Web page description, a connect to your web site and an unique link for your Facebook page, i.e. facebook.com/yourorganisation
It will then ask you to add an account image (the advised dimension is 180 x 180 pixels), which must be your organisation's logo design.
Ultimately, you can define a details audience, or you could browse this action.
When you have the basics set up, you should after that include a cover image (851 x 315 pixels) which should be a branded picture that demonstrates exactly what your organisation does. Involving cover images can be really effective in encouraging individuals to like your page. You'll additionally have to add some info regarding your organisation to the Information area.
The basic skeleton of your page is currently live. Facebook will certainly ask if you 'd like to 'Like' your page. If you do so, all activity will certainly show up in Information Feeds of those you're linked to directly to on Facebook. With no content on the page, we want to conserve that organic Timeline tale for when you're really prepared for people to check out the page, so avoid this for now.
3. Add interesting material
Before you begin sharing your page, it's advisable to get some fantastic material on there. Ask questions, make use of pictures, video clips and also infographics to engage your target markets, and also don't forget to keep posts really brief-- many people will be seeing your page through their cellphone. It's practical to think about who your audience( s) will certainly be, as well as just what will certainly interest them regarding your organisation. Consider the messages as telling stories, and also not as advertising and marketing messages.
4. Recruit supporters
An excellent area to start is by inviting your colleagues to like the page and ask to share it with their pals. You can additionally utilize your internet site, newsletter, blog site and also e-mail updates to promote your page and also produce a core base of fans. If your updates are involving you will quickly see that your supporters will do a lot of the recruiting for you.
5. Measure your success
Use Facebook insights to measure how well you're doing as well as exactly what can enhance. Insights offer you information on your target market, exactly how they engage with your page and also the performance of your posts.